Aiming at the problems of large amount of computation and slow drawing presented in traditional ray casting algorithm when drawing massive cloud data, a three-dimensional cloud visualization method is proposed based on viewpoint-related ray casting algorithm. Firstly, it adopts the data preprocessing strategy based on multi-resolution method, then adopts the adaptive sampling frequency calculation method based on the viewpoint correlation coefficient to determine the position of the resampling point, and uses the three-stage interpolation algorithm to calculate the value of the resampling point. Finally the two-dimensional transfer function based on the block importance weighting Shannon entropy is used to complete the mapping relationship between color value and opacity, thereby realizing image synthesis. The experimental results show that the method realizes low computational complexity and high execution efficiency, and compared with the existing ray casting algorithms, its not only the image reconstruction quality is improved, but also the drawing time is reduced by about 30%.